Net Publishing
Wired Online has an article on a Net Publishing success -- Adam Engst's Take Control venture. It's a series of timely eBooks, written by a stable of writers that share 50% of the sales. The eBooks are published in PDF format, but contain no DRM -- rather, they rely on the honesty of the purchaser. They're priced cheaply, so it's not worth the trouble of pirating anyway. Not a bad model for budding publishers.
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