Here's a book review from BusinessWeek magazine -- it's about the business of the pharmaceutical industry -- a business that is about making money first and saving lives later. The book challenges some of the industry's claims about needing big profits to create the cures of tomorrow, when most of their R&D spending is spent on classes of medicines that already has lots of available options. What's more, the industry stance that they need to market their drugs to first world countries, charging big bucks in order to recover their R&D investment, before sending it cheaply to third world countries is false -- profits can be made by selling drugs cheaply to third world countries. They need it more -- they have more sick than the first world countries. Greater demand usually equals, well, greater consumption. Simply economics.
Comments
Post a Comment